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Digital Ads Internship

Who we are looking for:

Creative, sharp and compassionate individuals ready to hit the ground running with an internship in the Marketing and Development side of a great nonprofit.  Based in San Francisco, Healthy Planet is a collaborative work environment.  We are looking to grow our team and support our digital advertising space on Facebook and Google Adwords.

During the internship you will:

  • Review training procedures and education for Facebook Ad’s, Google Analytics and Google Adwords
  • Start and complete certification process for Google Analytics and Google Adwords
  • Complete a thorough assessment of our current advertising performance
  • Document, update and maintain trafficking and ad inventory work-flow procedures for all campaigns through Asana
  • Work with internal marketing team on creative spec requirements and delivery of digital campaigns
  • Create and manage social media advertising campaigns, and Google Adwords campaigns, budget and reporting
  • Ensure that campaigns, assets, communications and messaging are aligned to Healthy Planet’s brand guidelines and tone of voice
  • Perform quality assurance/quality control checks on campaigns to ensure that all placements and creative have been set up correctly and are delivering on pace
  • Provide weekly/monthly delivery reports detailing campaign status
  • Measure and optimize your paid media efforts across all channels and turn those insights into future campaigns and recommendations
  • Help develop an advertising strategy and roadmap to grow audience and user base while maintaining a positive user experience
  • Evaluate new technologies, market trends and industry best practices
  • Be a key contributor to the overall marketing department, with a focus on demand generation through all available paid media outlets

Ideal candidates:

  • A self-starter but loves teamwork
  • Passionate about digital advertising and the social ad space
  • Familiar with Google Business Apps, Google Adwords and Google Analytics, or the passion to learn
  • Have strong Excel or Google Spreadsheet skills
  • Ability to quickly learn new tools to put them to work
  • A quantitative approach and keen business sense
  • Exceptional analytical skills
  • A love for organization, planning, problem-solving, project management, and time management skills
  • Very detail-oriented in your day-to-day work but also have a firm grasp of the broader digital advertising landscape
  • Strong attention to detail with a mind for quality first
  • An independent thinker who is intellectually persistent
  • A natural wordsmith with a passion to create clever headlines and messaging with short character and CPC restrictions
  • Desire to attend events, conferences, and educational seminars outside of office hours to learn new digital ad strategies and optimization
  • Rising junior or senior year University level student or recent graduate studying marketing, communications, advertising or related field

This will be 3 days per week (one day remote) with some evenings and weekends needed. 

Note: This is an unpaid internship. Reward comes in helping to become something that’s bigger than yourself. You’re supporting incredible programs that will educate children about how important it is to eat healthy.

If interested, please email a cover letter and your resume to info@healthyplanetus.org For more information call (415) 49GROW4